Marketing Solutions
IFMS GROUP provides all-round go to market solutions to enable high-tech companies multiply the value they derive from their existing ideas, products and capabilities.
A unique blend of products, services and web expertise; proven go to market track record with midsized and large high-tech companies; global orientation; and an unswerving commitment to quality – these are our hallmarks.


Our Solution include:
- Creation of marketable items by packaging product features and service capabilities into compelling reasons to buy.
- Development of flyers, datasheets and other forms of marketing collateral around marketable items.
- Design and execution of outbound and inbound marketing campaigns to spread awareness and generate interest in target markets.
- Sales support by way of referrals, market intelligence, proposals and contract reviews.
Our Services Include

Consumer Surveys
Point-of-sale, product packaging, telephone, intercept, mail, mobile and online surveys

In-Depth Interviews & Focus Groups
In-depth studies of products and services, competitor perceptions, and advertising and PR concepts

Employee Satisfaction Surveys
Understanding employee sentiment can lead to higher retention rates and better employee morale

Industry Analysis & Benchmarking
Analyze the forces that influence an industry, current and forecasted trends, and comparative assessment

Market Feasibility Studies
Analyze the viability of a project by studying market, financial, technical and organizational conditions

Website Useability Studies
Identify strengths and weaknesses of your website, from your customers perspective, to optimize user experience.
